Google has been testing Video ads for some time. Tonight for the first time I saw them appear on a few blog posts here. They are ads for Pontiac’s new car. Will be interesting to see how the CTR and eCPM compare to the traditional ads.
Kevin Henrikson leads engineering for Microsoft Outlook iOS/Android. Previously, he co-founded Acompli and ran engineering prior to an acquisition by Microsoft in 2014 for $200M. Before Acompli, he was an Entrepreneur-in-Residence for Redpoint Ventures, a venture capital firm for early stage technology companies.
Latest posts by Kevin Henrikson (see all)
- Hacking Disneyland - March 3, 2015
- How Many Hours Do You Work, Part III: The Art of Delegation - December 9, 2013
- Startup Strategy: How to Choose Software Tools for the Long Game - December 2, 2013
